Going back to the recruiting thing, let's also be clear about why/how these things are disadvantages.
Perception is a disadvantage because people on the coasts and in more densely populated areas of the country, where our recruits are, are somewhat ignorant of the heartland states, and they perceive Nebraska to be boring, rural, lacking in diversity, flat, and isolated. All of these things are true to one degree or another. We will always lose out on people because, right or wrong, they perceive a school in Texas or Ohio or California or Florida to be more lively/integrated/cultural/etc.
Geography is a disadvantage because it makes us have to spend way more resources to find players, because fewer of them are nearby, and also because it makes it more unlikely that players and their families will want to come here. Because it is further away from home. Not only that, but logistically, it's much easier to transport people to a school that's A) within easy driving distance, or B) near a major airport (which Omaha is not). Other big time schools have to expend less energy/resources, and don't have to convince as hard, in their quest for football recruits.