The 1890 Initiative

Are you sure you're remembering that correctly? 
Ha, I am. We didn't do great in conference but the basketball team had a winning/.500 record every year I was in college and there were some big wins.  My buddies and I got on TV a lot which was a novelty still then. Plus, I went to college right as Nebraska football was ending being Nebraska. Solich got fired my freshman year and then Bill Callahan was the football coach for the rest of my time.

 
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Sam McKewon questioned on last week's Pick 6 Podcast if there is a large NIL presence with the men's basketball team.  It's interesting that there hasn't been much said about men's basketball.


Sounds like that is being handled by the Big Red Collective, which is based out of Omaha.  

I agree that there hasn't been much out there about that.  Perhaps they are still getting up and running - and don't have the marketing department of the Peeds.  Though I thought I read that the Peeds are going to help with some of that kind of stuff for the Big Red Collective as well.

 
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