Mike Zimmerman formerly with Dallas and the Vikings is working with him also.
Here's a few articles that talk about his coaching style...
https://www.news-press.com/story/sports/2020/09/21/new-jackson-state-coach-deion-sanders-has-hands-approach-coaching/5853777002/
https://247sports.com/Article/Deion-Sanders-fires-back-at-critique-of-coaching-style-reveals-Nick-Saban-influence-192290955/
https://hbcusports.com/2022/10/16/deion-sanders-explains-winning-philosophy-football-impact-and-the-what-if-on-60-minutes/
This quote speaks volumes....
I’m not pretending, I am who I am. I don’t have to placate that, I don’t have to trick or treat when it’s not October. I’m just simply who I am and have shown consistency throughout the years. You’re not just recruiting that young man, or young woman, to your program, you’re recruiting their parents as well, the community leaders. To be able to connect with them through social media so that they get a glimpse of what you’re really trying to accomplish, I think that’s where we are winning at. We don’t have the resources to compete with the dormitories and things that big universities feature on campus, but if a mother sees that if she sends me a boy, I’m going to try my darnedest to send her back a man that has discipline and has been prepared for life with character.